A Revenue-Generating Program Supporting Non-Profit Media

What It Is:

GCTV’s Commerce and Tourism Channel is a dedicated YouTube space showcasing local businesses that serve Guilford. This initiative supports local commerce and funds GCTV’s non-profit programming.

How It Works:

Businesses can feature commercial content on the channel by:

• Providing ready-made videos for a placement fee.
• Producing content with GCTV’s help, then paying the placement fee.
• Optionally adding Facebook advertising, managed through GCTV for a small markup.

Benefits for Businesses:

• Affordable rates from a community-focused organization.
• No strict time limits—share full-length, engaging content.
• Social media support from GCTV’s experienced team.
• Easy way to establish an online presence.
• Public recognition for supporting a local non-profit.

Benefits for the Community:

• Funds raised support GCTV’s non-profit work.
• Increases visibility for local businesses.
• Adds more hyperlocal content for residents.
• Helps fill the gap left by declining local media outlets.

 

Benefits for GCTV:

• Creates a new income stream.
• Builds valuable connections with local businesses.
• Promotes sustainable growth at no added cost.

Marketing Strategy:

All content lives online and is promoted through GCTV, participating businesses, and partners—reaching local audiences across platforms.

Want to Learn More?

Contact: Shannon Gale, Executive Director
📧 Shannongale@gctvGuilford.org

Visit the Commerce and Tourism Channel